Strengthening the economic case


The economic and business case for LGBTQ+ inclusion is central to the mission of Open For Business.

Our economic case comprises a comprehensive evidence base linking LGBTQ+ inclusion to better economic performance. The case outlines 27 Propositions across 3 categories of performance that synthesize a broad and fragmented evidence base into a clear and comprehensive economic case for LGBTQ+ inclusion.

Click here to read the full report, Strengthening the Economic Case.


A. ECONOMIC PERFORMANCE

The evidence shows that open, inclusive and diverse societies are better for economic growth, and that discrimination on the basis of sexual orientation or gender identity can damage long-term economic prospects.

Proposition 1: Competitiveness
LGBT+ inclusive economies are more competitive.
Proposition 2: Entrepreneurship
LGBT+ inclusion results in higher levels of entrepreneurship, creativity and innovation.
Proposition 3: Corruption
LGBT+ discrimination often goes hand-in-hand with corrupt practices and a lack of openness.
Proposition 4: Direct Investment
LGBT+ inclusion is associated with higher levels of direct investment.
Proposition 5: Global Markets
LGBT+ discrimination may inhibit local companies from connecting to global markets.
Proposition 6: Brain Drain
LGBT+ discrimination results in a “brain drain” – the emigration of talented and skilled individuals.
Proposition 7: Public Health
LGBT+ discrimination leads to negative economic consequences as a result of poor health outcomes.
Proposition 8: National Reputation
LGBT+ discrimination impacts perceptions on a world stage, which drive tourism, talent attraction and export markets for consumer goods.
Proposition 9: National Productivity
LGBT+ discrimination leads to lower levels of national productivity.
Proposition 10: Urban Economic Development
LGBT+ inclusion signals a diverse and creative environment, which creates the right conditions for urban economic growth.
Proposition 11: National Economic Development
LGBT+ inclusive economies have higher levels of growth in Gross Domestic Product.

B. BUSINESS PERFORMANCE

Stronger financial performance flows from the increased ability of LGBT+ inclusive companies to attract and retain talent, to innovate, and to build customer loyalty and brand strength.

Proposition 12: Attracting Talent
Companies that are more diverse and inclusive are better able to compete for talented employees.
Proposition 13: Retaining Talent
Companies that are more diverse and inclusive have higher rates of retention of talented employees.
Proposition 14: Innovation
Companies that are more diverse and inclusive have higher levels of innovation and creativity.
Proposition 15: Collaboration
Companies that are more diverse and inclusive create an atmosphere of trust and communication, which is essential for effective teamwork.
Proposition 16: Customer Orientation
Companies that are more diverse and inclusive are better able to anticipate the needs of all customers, and to access a broader client base.
Proposition 17: LGBT+ Consumers
Companies that are LGBT+ inclusive are better placed to benefit from the large, growing, global spending power of LGBT+ consumers.
Proposition 18: Brand Strength
Companies that are more diverse and inclusive have greater brand appeal and loyalty with consumers who want socially responsible brands.
Proposition 19: Financial Performance
Companies that are LGBT+ inclusive have better share price performance, higher return on equity, higher market valuations and stronger cash flows.

C. INDIVIDUAL PERFORMANCE

Individuals working in open, diverse and inclusive environments tend to perform better. A culture of inclusion and diversity can boost individual performance – for everyone, not just LGBT+ individuals.

Proposition 20: Authenticity
Individuals working in open, diverse, inclusive environments are able to be themselves, instead of concealing important aspects of themselves.
Proposition 21: Motivation
Individuals working in open, diverse, inclusive environments have higher levels of motivation.
Proposition 22: Affinity
Individuals working in open, diverse, inclusive environments have greater affinity with the values and culture of the workplace.
Proposition 23: Satisfaction
Individuals working in open, diverse, inclusive environments have higher levels of job satisfaction.
Proposition 24: Health
Individuals working in open, diverse, inclusive environments are free from discrimination – a cause of poor mental health and physical violence.
Proposition 25: Speaking Up
Individuals working in open, diverse, inclusive environments are more likely to speak up with suggestions to improve performance.
Proposition 26: The Extra Mile
Individuals working in open, diverse, inclusive environments are more likely to go beyond their duties and make a contribution to the life and culture of the company.
Proposition 27: Individual Productivity
Individuals working in open, diverse, inclusive environments have greater productivity – more efficient work with higher quality outputs.